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Entrepreneurs and environmentalists don’t need to clash. There are plenty of opportunities for companies large and small to make money while practicing sustainability and incorporating other ecologically sound business approaches. Can’t we all just get along?
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Wednesday, 18 April 2012
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Steve Graham | Blog Entry |
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This Earth Day, many cafeterias will be celebrating with a simple culinary classic that saves money and resources—while inspiring inexpensive, effortless sustainability: the peanut butter and jelly (PB & J) sandwich.
Sodexo, which runs college, corporate, hospital and nursing-home cafeterias, is turning to PB & J to honor the Earth. The idea is to convince its 10 million customers to eat plant-based meals, such as peanut butter and jam, that are “low on the food chain.” Read on…
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Thursday, 01 March 2012
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Steve Graham | Blog Entry |
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Web hosting is not an inherently environmental practice. Even eco-conscious websites like EcoHearth require big, hot, electric computer servers. Unlike an iPod, you can’t recharge a server with a miniature solar panel. In 2005, computer servers around the world consumed the equivalent of 14 standard power plants—that’s enough energy for about 14 million homes. The figure has surely increased substantially since 2005. But you don’t have to use trainloads of coal to run your website. Several companies offer Web hosting services powered by renewable energy. Read on…
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Monday, 06 February 2012
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Steve Graham | Blog Entry |
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Sometimes new business opportunities are found in the most unlikely places—in this case, poor urban communities with contaminated industrial sites. Three federal agencies—the Environmental Protection Agency, the Department of Transportation and the Department of Housing and Urban Development—are working together on a pilot program to cleanup brownfield sites and create sustainable mixed-use developments with better mass transit. The project is part of the new Office of Sustainable Communities. Read on…
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Wednesday, 11 January 2012
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Steve Graham | Blog Entry |
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How did a Colorado brewery land four sets of news stories in one week? By going green.
New Belgium is a Fort Collins, Colorado, microbrewery most famous for Fat Tire, which is becoming nearly as ubiquitous as Sam Adams in bars and liquor stores across the country. Its brewery is one bottle ahead of the rest of the beer industry in sustainability—and that has paid off for the company in spades when it comes to free publicity: Read on…
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Wednesday, 04 January 2012
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Steve Graham | Blog Entry |
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It’s time for companies to release another round of annual reports, which for some becomes a major greenwashing opportunity. Many businesses also generate separate corporate social-responsibility reports that largely focus on environmental and labor practices. These days most firms want to jump on the sustainability bandwagon—or at least appear to be on board. To be sure, many are reducing their carbon and water footprints, and taking important strides toward protecting the environment. But some only say they are. Read on…
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